CalTrend Banner

The images I had to build this banner had the car seat covers installed in vehicles, and the dashboard area was very distracting. I was able to hide the distracting area and show multiple types of seat covers in a way that didn’t look like a collage by placing a leather texture strip in the center. This area also served as a clean backdrop for the text. Stitching like one would expect to find on a leather seat was added to the sides to give it a bit of context to the texture area. Since the copy was so large, I wanted to keep the upholstery theme going so I treated the copy with text effects to mimic embroidered leather.

  • Client
  • Completed on July 2015
  • Skills Photoshop, Illustrator